How to seize the new trend of NFT, yuan|universe|universe?

As 2022 enters the second half, the topic of the Metaverse is still hot. Will digital collections become a new direction for brand marketing?

The topic of NFT has been a hot topic for everyone in the past two years. It has set off a heat wave in the art, collection, investment, and technology circles. More and more people are paying attention to the NFT track, various platforms, content production and promotion companies, etc.They are all eager to try.Internet companies, marketing service providers, and media organizations have entered the digital collection market one after another. Digital collection platforms such as Ali's "Whale Scout", Tencent's "Magic Core", and JD.com's "Lingxi" have emerged intensively, and consumer brands are constantly releasing customized NFT products.What is the reason for the explosion of NFT, and what is its marketing logic?

How is the Metaverse built?

Now that the concept of the metaverse has been proposed, how is the metaverse built?What conditions are required?The following is a further explanation for you.

In March 2021, the aura of the "first share of the metaverse" on the head of the American game company Roblox was successfully listed, and its market value rapidly increased by 10 times.Roblox claims that a metaverse product should have eight elements: identity, friends, immersion, low latency, diversity, anytime, anywhere, economic system, and civilization.

The keywords such as 5G, VR, AR, cloud computing, big data, etc. that we usually see are only a small part of the many links in the metaverse. The establishment of the metaverse requires an ecological, not only requires a longer period, but also needs to change people's current lifestyle and living habits. After all, subversive and innovative things must meet people's needs in addition to their continuous improvement.

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Metaverse, NFT These two words are very popular, but people who don't know why will ask, what is the relationship between the two:

NFT can become the materialization of the power of the metaverse, like the physical key, the program can confirm the user's authority by identifying the NFC, and in the future NFT can become the token (credential) for the confirmation of the information world, which will realize the power of the virtual worlddecentralized transfer."

Micro Sanyun [Metaverse E-commerce-NFG] is based on the concept of "Metaverse", combining social networking and e-commerce retail to realize the commercial application of the Metaverse, helping corporate brands to create "non-homogeneous products

Theoretical framework of Weisan Yunyuan Universe E-commerce-NFG:

Micro San Yunyuan Universe E-commerce - Everything is available NFG virtual and real interaction diagram:

Which industries will the Metaverse transform?

From the current point of view, the initial manifestation of the metaverse is only in the game entertainment industry. It is believed that with the continuous maturity of technology, the next stage of development of the metaverse is to de-duplicate in the digital world.Constitute real social, consumption and other aspects.It is believed that the future metaverse will truly become a virtual mirror of the real world.

In this wave, Weisanyun has also deployed the e-commerce application of the NFT concept in 2021: NFG e-commerce, for product traceability, value traceability, and reputation traceability.

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